We're happy to hear that you'd like to sign up for Google LSA with Ylopo! Here's how to get started, with options for starting the setup from scratch or transferring an existing LSA over to us for management.
If you don't have a Google LSA account set up yet
Please submit your application to us using this form:
Can I use a generic response email for my LSA account?
No, we need an actual email address that you can access, preferably a Google (gmail.com) email address. This email address will be used to access your LSA account and submit your background check information. You will also receive call notifications and if messages are enabled on your LSA account (by default we only enable calls), this email will also receive message notifications.
How long does it take to get set up with a Google LSA account?
The Local Services Ads setup is dependent on a number of steps required by each client. A Google LSA account can go live if you have fulfilled all Google requirements, but you will not receive the Google Screened badge until your background check clears. Therefore, the setup could take a few weeks.
Is it safe to enter my personal information (Social Security Number) during the background check?
Yes. Google has partnered up with a background check company, Evident, to run the background check, so your information is not actually shared with Google. A passed background check is necessary for the Google LSA program to have the Google Screened badge on your ad. Without the Google Screened badge, the odds of showing up on the first page of Google are pretty low.
If you would like to find out more about Evident, the company website can be found here.
How long does it take for a background check to clear?
Background checks typically take 2-3 weeks, but remember, your ads can start running before then.
How will I know when my background check is complete?
You will receive an email confirmation from Google via Evident letting you know the status (pass or fail) of your background check.
How will I know when my ad is live?
A member of the LSA team will send you an email letting you know when your LSA ad is live. An LSA account can go live once you've met all requirements except the background check. Please read this email carefully, as there may be additional steps you must complete to receive your Google Screened badge.
If I already have a Google My Business (GMB) page and it is verified, are you creating another?
No, we will not replace the existing GMB account. If you have an active GMB with customer reviews and provide it to us in your application, we will link your GMB account with your LSA account to get your account live faster.
How many team members can we add onboard?
We recommend not more than 3 team members during the beta phase. Each agent needs to fill out the application link and run the background check individually. They will also need to submit their own client reviews to a link we provide because we cannot share a Google My Business page between agents. Please do not submit any team members in the “field worker” section of your background check application. Submitting team members this way can delay or prevent your LSA account from going live.
How do I access my Google LSA dashboard?
You can access it at this link https://adwords.google.com/localservices, and will need to be logged into Google using the email address you used when signing up for LSA. If you have difficulty because you're logged into Google under another email address, you might try using an incognito/private browser to log in. You can also reach out to lsa@ylopo.com if you are unable to log in.
If you already have a Google LSA account set up and want to transfer management over to Ylopo
We're happy to take over the management of your LSA account! Please complete this form and we'll start the transfer process: NEW _LSA_OPT2.0
You will not be charged the standard $200 LSA setup fee when transferring an LSA account that you already have active. Google has an excellent support article to help you find your Customer ID number here.
Last Update: 5/16/22 by Colleen M.
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