Ylopo Recommended Text Templates

We have collected many of the best text templates that our superstar clients send to their leads. Scroll to the tables below for all of our recommended texts. 

Important Note: Portions of the template in ALL CAPS contain content that you, the client, should fill in, like your brokerage name!

To load these into your CRM account, add a text template to your CRM of choice. If you have any questions, please email [e-mail].

Initial Auto Texts
What are these?		This is the initial text that is automatically sent to incoming leads as soon as they are distributed into your CRM account.
How do you use them?		All of your current leads are set up to receive the Ylopo auto-text message below. If you would like to change the auto-text you will need to modify the drip in your CRM.
Title/Label		Body
AAA: Initial Auto Text V1 - Revise Property Search Criteria?		Hi %contact_first_name%, it's %agent_name%, thanks for looking at my home search site! I'd like to send you some more homes to check out. Do you have something specific in mind, such as a certain part of town or price range?
AAA: Initial Auto Text V2 - What did you like/dislike?		Hi %contact_first_name%, it's %agent_name%, thanks for looking at my home search site! Just wondering, what did you like or dislike about the homes that you saw?

Nudge Texts
What are these?		These are a collection of texts to maximize lead engagement IMMEDIATELY after they are generated or within the first week or two afterwards. The goal of these texts is to provoke a response and get a conversation going with a lead while you are still "top of mind".
How do you use them?		Nudge texts should be used either within 24 hours (as quickly as 15 mins within when a lead first comes in) and up to 1-2 weeks after the lead is first generated. We recommend choosing 3-4 nudge texts to input into your system and sequence the labels (nudge 1, nudge 2, nudge 3) based on how you would like your team to send these out. You can play around with the timing of sending out nudge texts but a high level recommendation might be: within 24 hours, 3rd day, 7th day, 10th day.
Title/Label		Body
Nudge - Distressed Properties		%contact_first_name%, I hope you're doing well! There are a few distressed properties in your market that are available. Are you looking for a good deal? I can send them to you..just let me know! - %agent_first_name%
Nudge - Fixer Upper or Move-In Ready		Hey %contact_first_name%, I forgot to ask, would you prefer a "fixer-upper" or a "ready to move in" property? Or something else? Let me know so I can send you the most appropriate listings
Nudge - Time to Connect		Hey %contact_first_name%, I've been going through your property search results and wanted to share my thoughts. When is the best time to discuss this?
Nudge - Search Criteria		Hi %contact_first_name%, just checking in. Currently, your profile is set up to send you properties (INSERT SEARCH CRITERIA) is this still correct or would you like me to change it? Let me know! - %agent_first_name%
Nudge - Home You May Like		Hello %contact_first_name%, I hope I'm not bothering you but I found a home that I think you might like. Would you like me to text it or email it to you?
Nudge - Deleted Your Last Text		Hey %contact_first_name%, I think I deleted your last text by mistake! Can you send me your house search price range & preferred areas again?
Nudge - Motivated Sellers		Hey %contact_first_name% Based on your property search, there are some really cool homes that I know have motivated sellers and I think we might be able to get them way down on price. Interested?
Nudge - Should I Keep Sending Listings		Hi %contact_first_name%! Not sure if you’ve noticed, but I've been hard at work picking out some listings for you and sending them your way. What do you like or not like about the homes I’ve sent? Should I keep sending them?
Nudge - Happy Friday		Happy Friday, %contact_first_name%! We haven't spoken recently but I wanted to let you know there were a few houses that caught my eye in the area where you were looking. If you'd like some info on them, just let me know! 😀 - %agent_first_name%
Nudge - Pre-Qualified		Hi %contact_first_name%, it’s %agent_first_name%, thanks for looking at my home search site! I'm here to help! Have you been pre qualified yet?
Nudge - Speak to a Lender		Hey there %contact_first_name%, as I've mentioned, you are never obligated to use any specific lender but I can have one reach out to you if you want to see how much you qualify for? What is the best time for them to call?
Nudge - Long Term Repeated Follow Up Text V1		Hello %contact_first_name%, A while back you inquired about a home for sale and I wanted to follow up with you. Have you found a home already or are you still looking?
Nudge - Long Term Repeated Follow Up Text V2		Hi, %contact_first_name%. A little while back you reached out to us through our home search website but for some reason or another, we may have lost touch. Just want to make sure you are taken care of. Are you still looking for a new home? Here’s my website, so feel free to start searching again: (WEBSITE URL)
Nudge - Long Term Repeated Follow Up Text V3		Hello %contact_first_name% Are you still looking at homes? If so, we have some new listings you should see. Is it best to text or email them to you?
Nudge - To View Homes V1		Hi %contact_first_name%, it's %agent_name%'s assistant here. Attached is a link of some new homes on the market. %agent_first_name% has availability this weekend if you want to see any of them. Have a great day :-) (LINK FROM YLOPO PUSH LISTING)
Nudge - To View Homes V2		Hi %contact_first_name%, it's %agent_name%'s assistant here. Attached is a link of some properties that I think you might really like. %agent_first_name% has availability this weekend if you want to see any of them. Have a great day :-) (LINK FROM YLOPO PUSH LISTING)
Nudge - To View Homes V3		Hey, I just had a few time slots free up later this week, were there any homes you wanted to go see?
Nudge - To View Homes V4		Hi %contact_first_name%, I'm setting my showing schedule for the weekend and wanted to make sure I made time for you. Are there any properties you'd like to see?

Drip Texts
What are these?		These texts are a collection of the "best hits" from clients with the express purpose of getting leads to engage with you who have either NEVER responded to you, or have STOPPED responding to you after initial engagement.
How do you use them?		Since the majority of these drip responses are listing-related, our recommendation is to only choose 4-5 to input into your FUB account to use with leads. Our recommendation is to start dripping on leads who have NOT responded to you once a week for 4-5 weeks using these drip texts. When importing these templates into FUB, it is best to CHANGE the label numbers (ex. Text 1, 2, 3) to reflect the order that you would want these to be texted out by your team. NOTE: If you are planning to use NUDGE texts in addition to Drip texts, then our recommendation is to focus on using nudge texts in the first 1-2 weeks of working with leads and use drip texts for leads AFTER the first 1-2 weeks of using nudge texts.
Title/Label		Body
Drip - Text 1 to Not Yet Respondeds		Hi %contact_first_name%, sorry that we haven't been able to connect about your home search. How can I help?
Drip - Text 2 to Not Yet Respondeds		Just let me know when you have a minute 😀. I want to make sure I’m sending you the right homes.
Drip - Text 3 to Not Yet Respondeds		Hey %contact_first_name% I have a list of open houses I can send your way. Would you like me to text that to you?
Drip - Text 4 to Not Yet Respondeds		Hi %contact_first_name%, Do you still want me to send you property updates?
Drip - Text 5 to Not Yet Respondeds		Hi again %contact_first_name%, I found a home that you may like. Please let me know if I should text it to you or email it.
Drip - Text 6 to Not Yet Respondeds		Hi %contact_first_name%, I want to make sure that you saw the new listings. What's the best time of the time to reach you and talk about these? -%agent_first_name%
Drip - Text 7 to Not Yet Respondeds		Hello %contact_first_name% are you still interested in searching online for a home? I don't want to bother you 😃 so I can turn off the property alerts if you'd prefer?
Drip - Text 8 to Not Yet Respondeds		Hi %contact_first_name% I just want to make sure I didn’t drop the ball on what I’ve been sending you. Do any of the homes fit what you’re looking for or should I change what I’m sending you? - %agent_first_name%
Drip - Text 9 to Not Yet Respondeds		Hello %contact_first_name%. I have not heard back from you but I still want to help you get your home search set up. What towns should I set up for you? - %agent_first_name%
Drip - Text 10 to Not Yet Respondeds		Hi %contact_first_name%, this %agent_name%. I have tried to send you several listings and get in touch, but have not heard back. Did you want me to continue to send you the listing alerts?

 

Response Texts to Specific Lead Actions
What are these?		Based on the most common objections & situations that you will encounter with leads, we have collected best practice texts of how to respond to those objections or situations directly. You would use these situationally based on what the lead responds to you via text.
How do you use them?		There are multiple versions / approaches to each objection or situation (ex. lead saved a home), our recommendation is that you select ONE at a time for each type below so your team has a very concise response for every common objection situation.
Title/Label		Body
Response - "Already Have a Realtor" V1		Hi %contact_first_name%, No worries at all, The last thing I want to do is step on anyone's toes. Please enjoy searching on my website and if anything changes or if you ever have any questions about any of the homes on the site please don't hesitate to reach back out
Response - "Already Have a Realtor" V2		Hey %contact_first_name% that's great! Who's your agent?
Response - "Just Looking" V1		Ah! Got it. What's your price range and desired areas so I can email you some good homes to look at? No pressure to buy at all.
Response - "Not Ready to Buy" V1		Hey %contact_first_name% How about I just leave the property alerts on for you so you can stay in touch with the market, and you can let me know down the line if you ever want to see some of the homes. Would that work?
Response - Returned to Site V1		Hello %contact_first_name%. Glad to see your search has started up again. I'd like to help you "sharpen" your search. What towns do you prefer?
Response - Returned to Site V2		Hi %contact_first_name%, it's %agent_name%. Homes are selling quickly these days, so I'm glad to see that you're back searching. I really want to "dial in" the search for you. WHAT CITY SHOULD WE FOCUS ON👍?
Response - Returned to Site V3		Hey %contact_first_name%, I know you're were looking in (INSERT CITY/TOWN) and I just heard from another agent about an upcoming property that fits you perfectly! Wondering if you wanted a little more info?
Response - Showing Request V1		Hey %contact_first_name%, I got your showing request and want to work on getting you in to see the home asap. What is the best day & time for you?
Response - Saved a Home to Favorites V1		Hey %contact_first_name%, this is %agent_name%. I am glad you like this home. Let's set up a time to go see it while it's still available. What's the best time to call you?
Response - Saved a Home to Favorites V2		Hi, %contact_first_name%! I happened to be on my website at the same time as you and I noticed you were saving a few homes...did you want to see the inside of any? There's a few others in that area we could look at too? Let me know - %agent_first_name%
Response - Viewed Your Listing V1		The seller asked me to reach out to every person who looked at their house on our website and get some feedback - what did you think about it?
Response - Lead Texted You V1		Hi %contact_first_name%, it's %agent_name%. I got your message. Glad to help you with your home search. I will start sending you some listings now. WHAT TOWNS work best for you 👍
Response - Property Info Request V1		Hi %contact_first_name% 😀, thanks for your property inquiry! My assistant may have called you earlier and I wanted to follow-up as well. Were you interested in more info on (PROPERTY ADDRESS), or would you rather set up a time to see it?
Response - Property Info Request V2		Hello %contact_first_name%, let me know your schedule because I've got some time in the next couple days to meet up and show you that home and a few others that are similar

Previous Client Texts
What are these?		These are texts you should send to your database of previous clients to reconnect and stay top of mind
How do you use them?		You should text these to your past clients periodically (ex. Every 6 months)
Title/Label		Body
Seller - Follow Up Home Value		Hello %contact_first_name%, You just checked your home value on my website and I noticed the value was off. Would you like me to fix it for you? I realize you might not be ready to sell anytime soon but I want to make sure you have the right info. Let me know and thanks!
Previous Client Reconnect Text		Hi, %contact_first_name%! I was driving by your house and thought I'd say, "Hi!" How is the house treating you? Let's get together soon. I'd love to see the place! - %agent_first_name%

 

Last Update: 8/1/21 Colleen M.